Friday, 27 January 2012

4 Simple Steps for Writing Your presale page

By on 17:44

One of the mistakes some affiliates on the internet is that they do not promote the affiliate product but sell it. Know that your role is not to sell the product because you are not the seller and it is for him to do so. All you need to do is create a state of pre-purchase in the customer's mind. Push to want to buy what you advise but nothing to sell. 
By doing so you not only pass as a counselor but as someone who has tested the product and want to recommend it to others. This means you will be good since you will reach your visitors to buy the product as soon as they arrive on the sales page of the product in question. 
In fact there are four important things you should consider before writing your presale page. 

1) Firstly, you must know your goal. What is the purpose of your advance, and what kind of response do you expect your prospects? Most people can say that their presale page is simply a page provider bridge the sales page, but that's what most other affiliates may make. 
A more effective strategy would be to slowly start to build a list and provide value to their list by offering them a good solid content. Finally, they are connected with you and are more likely to buy through your affiliate link that you set out from your competitors. 

2) Secondly, you need to know your target audience. The affiliate who is able to understand more their perspective is one that will make more sales in the long term. 
Some things you might need to know is their gender, their age, their problems, their profession, their average income and more. One way to obtain this information by visiting Quantcast.com and search websites. It will tell you the demographics of site visitors in particular, good for affiliates who want to know more about their prospects. 
Let's say you've identified your avatar to the customer as an average woman white middle class in his late 30s who is sick and tired of watching. Knowing this, you can better tailor your page over and write a killer title that really speaks to them. 

3) Third, you should know more about the affiliate product you are promoting. Or if you have your own product, be sure you know why your product was created, how was it made, who made it, and who does it. When you know such details, this will allow you to better prepare you to write your presale page. 

4) And finally, you must infiltrate the benefits of that product or service. Remember the list of benefits, not features. 
Another feature is that the product is (eg you lose 10 pounds in 4 days), while a benefit is the function that will do to solve their problem (eg, lose 10 pounds in 4 days for you can ...). There is a big difference between them and most prospects do not like the product characteristics, they only focus on what it can do for them.

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